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Phil Holland / Blog

5 Practical Ways Church Technical Directors Can Use AI Every Day

By Phil Holland ·

A church technical director’s week can move from volunteer scheduling to a broadcast problem to a conversation about team structure before lunch. Audio, video, lighting, networking, people, planning. There’s a lot to keep up with, and plenty of it never shows up on a service rundown.

I’ve been using AI to help organize that work, think through ideas, and make everyday tasks a little easier. Here are five practical ways someone in a role like mine can put it to work.

1. Organize volunteers and communicate with care

Volunteer coordination involves availability, experience, training needs, and making sure people understand what’s expected. AI can help organize those details and identify questions you need to answer before making a plan.

I’ve also used it to help write volunteer emails, encouragement, and reminders for practicum students. I give it the background and what I want to communicate, then review the wording so it sounds like me.

Try asking: “Help me write an encouraging reminder for our volunteers. Here’s what they need to know. Keep it clear, friendly, and easy to act on.”

The relationship still needs your attention. AI doesn’t know everything someone is carrying into church that week.

2. Build a clearer team structure

Sometimes responsibilities grow around whoever knows how to do something. Before long, everyone assumes that person will always handle it.

I’ve used AI to think through ownership, delegation, and how the team is organized. Having a place to explain the current situation and work through different options has been helpful.

Try asking: “Here are our team roles and recurring responsibilities. Where is ownership unclear? What depends too heavily on one person? Ask me questions before suggesting changes.”

I can be responsible for making sure something gets done without being the person who does every part of it. Getting that clear helps me develop people and share the work.

3. Brainstorm ideas that need technical context

Some ideas require twenty minutes of explanation before you can even ask the question. The people around you may care about the problem, but they may not understand the technical details well enough to help work through it.

AI gives me somewhere to lay out a complicated idea, explain the equipment and limitations, and explore possibilities.

That could be a signal-flow problem, a broadcast workflow, or figuring out how a change in one system affects another.

Try asking: “Here’s what I’m trying to accomplish and how the system currently works. What am I overlooking? Challenge my assumptions and help me build a safe test plan.”

Check technical answers against current manufacturer documentation and your actual system. A confident answer can still be wrong, especially when model numbers, software versions, or routing details matter.

4. Bring the scattered pieces of the day together

Email, calendar, notes, and to-do lists all hold pieces of the same job. When people interrupt you throughout the day, finding your place again can take longer than the task itself.

This is an area where I’ve been putting AI to work: organizing information, preparing a daily brief, and suggesting which items belong in my notes or task list.

Try asking: “What needs my attention today? Separate firm deadlines from target dates. Flag anything waiting on me, and suggest which emails need a task or a note.”

The tools and connections you use determine what an assistant can actually see. Give it appropriate access, protect private information, and review the next steps it suggests.

5. Turn your knowledge into checklists and training

Our weekly service checklists have been more helpful than I expected. They help us remember the things that need to happen before rehearsal and Sunday worship.

AI can help turn a rough list into an organized checklist that someone else can follow.

You can take that further. After troubleshooting an issue, turn your notes into a short guide: what happened, what you checked, what fixed it, and how you confirmed it was working. A process you know well can also become a training outline for a newer volunteer.

Try asking: “Turn these notes into a checklist for someone learning this role. Flag missing steps and anything that needs an experienced person’s help.”

Walk through the result yourself before handing it to the team. Good formatting doesn’t guarantee good instructions.

Start with one recurring task

Y’all, you don’t have to reorganize your whole job to try this. Start with one volunteer email, one checklist, or one idea you need help thinking through.

Give it context. Review the result. Adjust what doesn’t fit.

For me, the goal is to spend less time keeping track of every little thing and have more room to lead people, learn, and focus on the work that needs my attention.